The Latitude Sport is Michelin’s Street/Sport Truck Summer tire initially developed for Original Equipment (O.E.) use on some of the world's most prestigious high performance crossover and sport utility vehicles (Audi Q7, Porsche Cayenne and VW Touareg). The Latitude Sport is designed to deliver world-class dry and wet road traction, handling and cornering but like all summer tires, it is not intended to be driven in near-freezing temperatures, through snow or on ice.

Latitude Sport tires share the asymmetric tread pattern and dual tread compounds of Michelin Pilot Sport PS2 Max Performance Summer tires for passenger cars. It features a hybrid silica/carbon black compound that begins at the tire's outboard shoulder and continues across the tread to enhance dry traction where a high-silica compound continues to the tire's inboard shoulder to enhance wet traction. Large outboard shoulder blocks along with continuous intermediate and center ribs enhance steering response and cornering stability while wide circumferential grooves and lateral notches help channel water to enhance wet road traction. The tires’ internal structure includes two high-tensile, steel cord belts that are further reinforced by size-optimized, precisely placed individual aramid/nylon hybrid filaments that resist tire distortion to provide high-speed durability and enhanced ride quality.